Must-Know Self Help Industry Statistics [Current Data]

Summarized & Collected by: Vamps.ai | Last Updated: 6/20/2024

In this post, we will dive into a comprehensive analysis of the self-help industry, exploring a wide range of statistics that shed light on the market's value, consumer demographics, and key players. From the projected growth of the self-improvement market to the increasing popularity of self-help books, apps, and coaching services, these statistics offer valuable insights into an industry that continues to thrive in the modern world.

Our Statistics Collection

Statistic 1

"The self-improvement industry was valued at $11 billion in 2018 and is projected to reach $13.2 billion by 2022 with a CAGR of 5.6%."

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Statistic 2

"Women make up the majority of self-help book readers, and African Americans have the highest percentage of self-help book buyers."

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Statistic 3

"The self-improvement industry was valued at $11 billion in 2018 and is projected to reach $13.2 billion by 2022 with a CAGR of 5.6%."

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Statistic 4

"The self-care app market is expected to reach $86 billion by 2022, with the number of mental health apps available doubling by 2020."

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Statistic 5

"The self-help industry was valued at $10 billion in 2019."

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Statistic 6

"The Compound Annual Growth Rate (CAGR) of the self-improvement market is projected at 5.1% from 2020 to 2027."

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Statistic 7

"Approximately 70% of self-help consumers are women."

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Statistic 8

"Self-help book sales grew by 11.4% in 2018."

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Statistic 9

"Over 45,300 new self-help books were published in 2020."

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Statistic 10

"In 2023, the self-help e-book market is expected to reach $972 million."

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Statistic 11

"The life coaching industry is estimated to be worth more than $1 billion in the U.S."

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Statistic 12

"There are about 71,000 professional life coaches worldwide."

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Statistic 13

"Self-help audiobook revenue experienced a 22.7% growth in 2017."

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Statistic 14

"16% of self-help consumers are aged 18-24, and 42% are aged 25-44."

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Statistic 15

"The average reader of self-help content consumes three books per year."

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Statistic 16

"Tony Robbins, a leading self-help coach, has a net worth of $600 million."

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Statistic 17

"American author Brendon Burchard’s self-help seminars have been attended by more than 2 million people."

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Statistic 18

"The self-help industry generates over 475,250 search queries on Google each month."

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Statistic 19

"Mindfulness-based apps comprise a $4.2 billion market."

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Statistic 20

"About 11% of smartphone users in the U.S. have downloaded a self-improvement app."

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Interpretation

The self-help industry continues to show strong growth potential, with various segments such as self-improvement books, self-care apps, and life coaching seeing significant increases in revenue and consumer interest. Women represent a substantial portion of self-help consumers, with certain demographic groups like African Americans showing high engagement with self-help materials. The industry's future looks promising, with projected growth in market size, book sales, and the emergence of new technologies like self-improvement apps. These statistics underscore the widespread appeal and impact of self-help resources in today's society, reflecting a growing interest in personal development and well-being among individuals of diverse backgrounds and ages.

References

1 – wordsrated.com/self-help-books-statistics/#:~:text=Currently%20baby%20boomers%20are%20the,readership%20among%20women%20than%20men.

2 – booknetcanada.ca/blog/2014/5/26/whos-buying-self-help-books.html

3 – brandminds.com/the-self-improvement-industry-is-estimated-to-grow-to-13-2-billion-by-2022/#:~:text=According%20to%20Market%20Research%2C%20the,more%20facets%20of%20your%20life.

4 – npd.com/news/press-releases/2020/self-help-book-sales-are-rising-fast-in-the-us-the-npd-group-says/#:~:text=Unit%20sales%20of%20self%2Dhelp,information%20company%20The%20NPD%20Group.

5 – globenewswire.com/news-release/2020/03/03/1994097/0/en/The-U-S-Market-for-Self-improvement-Products-Services-2003-2023-Market-Size-Growth-Trends-In-Depth-Profiles-of-60-Top-Motivational-Speakers-List-of-the-Top-100-Infomercials.html

6 – prnewswire.com/news-releases/us-motivational-speaking-market-insights-2005-2025—market-size–growth-the-shift-to-internet-delivery-of-content-speaker-demographics-and-in-depth-profiles-of-36-top-motivational-speakers-301017156.html